The platform wars define modern retail. Shopify, BigCommerce, Salesforce Commerce Cloud, and their competitors are battling to become the operating system of e-commerce. Track the innovations, acquisitions, and strategic moves shaping where digital commerce lives.
Your e-commerce platform isn't infrastructure, it's your competitive ceiling. The platform you choose determines how fast you can ship features, how easily you can personalize experiences, and ultimately what kind of retailer you can become. Choose wrong and you'll spend years migrating. Choose right and you'll scale faster than competitors still wrestling with technical debt.
The landscape is consolidating and fragmenting simultaneously. Shopify dominates SMB commerce with 4 million+ stores. Salesforce and Adobe battle for enterprise accounts. Meanwhile, headless and composable architectures let ambitious retailers assemble best-of-breed stacks: Commercetools for commerce, Algolia for search, Contentful for content. The "one platform does everything" era is ending; the "orchestrated best-of-breed" era is beginning.
We track every dimension of this evolving market: platform feature releases and pricing changes, the rise of AI-native commerce capabilities, security vulnerabilities that affect millions of stores, and the strategic moves like acquisitions, partnerships, and API expansions that signal where the industry is heading. Platform choice is a 5-10 year bet; we help you make it with eyes open.
AI-powered e-commerce platforms integrate machine learning for personalized recommendations, dynamic pricing, inventory optimization, fraud detection, and automated customer service to enhance online shopping.
Major platforms including Shopify, BigCommerce, Salesforce Commerce Cloud, and Adobe Commerce offer AI features. Amazon and Alibaba have extensive proprietary AI capabilities built into their marketplaces.
AI improves conversions through personalized product recommendations (10-15% revenue lift), smart search, dynamic pricing, abandoned cart recovery, and optimized checkout experiences.